I remain skeptical about the various talk about "digital natives" and other terms to use about today's young people. I know that they use various forms of technology to communicate, but I am not sure they use technology to "learn" or at least they don't use it in the ways that I think about learning.
Nevertheless, I am sure that they are using technology to find out information about which colleges to attend and what programs are being offered by various schools. In short, I suspect that most students narrow down their choices of potential schools based on what they learn from the web. But how does this connect with their choice of a major? For example, the well-known majors are probably introduced by a variety of people, but for students interested in psychology and sociology, how would be they find "human development" or "family studies" or "community development?" I don't know and I don't think anyone else knows other than to say that they either know someone or they accidental stumble across this information.
All this leads me to think about how those of us in more invisible majors connect with high school students and how this might be done through technology.